TY - GEN
T1 - Alianza estratégica en cajas municipales para mejorar la rentabilidad
T2 - 4th LACCEI International Multiconference on Entrepreneurship, Innovation and Regional Development, LEIRD 2024
AU - Del Castillo Miranda, Víctor Manuel
AU - Sagástegui Cruz, Julia Otilia
AU - Del Castillo Sagastegui, Mariano José
N1 - Publisher Copyright:
© 2024 Latin American and Caribbean Consortium of Engineering Institutions. All rights reserved.
PY - 2024
Y1 - 2024
N2 - The purpose of this study was to design strategic alliances between supply chain companies and entities in the microfinance sector. Companies in this sector depend on the creation of innovative strategies in order to overcome the difficult competition they face, even more so after the context brought by COVID-19. The alliance was designed for three EMs belonging to different geographical locations.: Caja del Santa- North Coast, Caja Ica- South Coast and Caja Maynas- Selva. The methodological design was a qualitative, descriptive, and case study research. The data collection technique was interviews carried out with the Management Committees and as an instrument, interview guides and an evaluation questionnaire were used, and information was also taken from the Low Banking Zones (ZBB) to intervene. The target indicators of the Alliance's Strategic Maps were presented, and the interviews were coded and analyzed using the ATLAS.ti software. The main conclusions are that the Management Committees positively appreciate the alliance to achieve greater capitalization (ROE) and that the internal and financial capabilities of each EM will be critical for the success of the alliance.
AB - The purpose of this study was to design strategic alliances between supply chain companies and entities in the microfinance sector. Companies in this sector depend on the creation of innovative strategies in order to overcome the difficult competition they face, even more so after the context brought by COVID-19. The alliance was designed for three EMs belonging to different geographical locations.: Caja del Santa- North Coast, Caja Ica- South Coast and Caja Maynas- Selva. The methodological design was a qualitative, descriptive, and case study research. The data collection technique was interviews carried out with the Management Committees and as an instrument, interview guides and an evaluation questionnaire were used, and information was also taken from the Low Banking Zones (ZBB) to intervene. The target indicators of the Alliance's Strategic Maps were presented, and the interviews were coded and analyzed using the ATLAS.ti software. The main conclusions are that the Management Committees positively appreciate the alliance to achieve greater capitalization (ROE) and that the internal and financial capabilities of each EM will be critical for the success of the alliance.
KW - Financial Inclusion
KW - Microfinance Entities
KW - Strategic Alliances
KW - Strategic Maps
UR - http://www.scopus.com/inward/record.url?scp=85217213528&partnerID=8YFLogxK
U2 - 10.18687/LEIRD2024.1.1.244
DO - 10.18687/LEIRD2024.1.1.244
M3 - Contribución a la conferencia
AN - SCOPUS:85217213528
T3 - Proceedings of the LACCEI international Multi-conference for Engineering, Education and Technology
BT - Proceedings of the 4th LACCEI International Multiconference on Entrepreneurship, Innovation and Regional Development
A2 - Larrondo Petrie, Maria M.
A2 - Texier, Jose
A2 - Matta, Rodolfo Andres Rivas
Y2 - 2 December 2024 through 4 December 2024
ER -
