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Digitalización y captación de clientes en empresas a nivel Latinoamérica. Una revisión sistemática de la literatura 2013-2023

Translated title of the contribution: Digitalization and customer acquisition in companies in Latin America. A systematic review of the literature 2013-2023
  • Universidad Privada del Norte

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

1 Scopus citations

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