Eficiencia y Competitividad en Food Trucks: Caso de aplicación exitosa de Diseño de Layout en Burger Truck, Perú, 2023

Translated title of the contribution: Efficiency and Competitiveness in Food Trucks: Case of successful application of Layout Design in Burger Truck, Peru, 2023

Wilfredo Roel Pedroso Melgarejo, Marco Antonio Díaz Díaz

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Abstract

Burger Truck, a fast food company seeks to optimize the efficiency in order preparation times to compete successfully against rivals that offer shorter times. The purpose of this research is to demonstrate that the efficient application of Layout Design will reduce burger preparation times, strengthening competitiveness. Initial data showed that preparing a hamburger took an average time of 10 minutes and 14 seconds. The results show that the redistribution of equipment in the kitchen improved productivity by 21%, reducing hamburger preparation time by 2 minutes to 08 minutes and 04 seconds. The economic results show the following: TMAR 1.53%, NPV $2, 817.30, IRR 12.09%, B/C 3.47, NPV Profits $3, 956.76, and NPV Expenses $1, 214.99. It is concluded that adopting this solution guarantees an increase in productivity in fast food sectors with a mobile concept. This study provides a clear direction for organizations in the same industry that are looking to thrive in a dynamic and challenging environment since the replicability of these results is considered relevant.

Translated title of the contributionEfficiency and Competitiveness in Food Trucks: Case of successful application of Layout Design in Burger Truck, Peru, 2023
Original languageSpanish
Title of host publicationProceedings of the 3rd LACCEI International Multiconference on Entrepreneurship, Innovation and Regional Development
Subtitle of host publication"Igniting the Spark of Innovation: Emerging Trends, Disruptive Technologies, and Innovative Models for Business Success", LEIRD 2023
ISBN (Electronic)9786289520774
DOIs
StatePublished - 2023
Event3rd LACCEI International Multiconference on Entrepreneurship, Innovation and Regional Development, LEIRD 2023 - Virtual, Online
Duration: 4 Dec 20236 Dec 2023

Publication series

NameProceedings of the LACCEI international Multi-conference for Engineering, Education and Technology
ISSN (Electronic)2414-6390

Conference

Conference3rd LACCEI International Multiconference on Entrepreneurship, Innovation and Regional Development, LEIRD 2023
CityVirtual, Online
Period4/12/236/12/23

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