TY - GEN
T1 - RESPONSABILIDAD SOCIAL EMPRESARIAL Y SATISFACCION LABORAL EN UNA EMPRESA COMERCIALIZADORA DE CALZADO
AU - Garcia, Lucero Esmeralda Gonzalez
AU - Sánchez, María José Valverde
AU - Cruz, Julia Otilia Sagástegui
AU - Del Castillo Sagastegui, Mariano José
N1 - Publisher Copyright:
© 2023 Latin American and Caribbean Consortium of Engineering Institutions. All rights reserved.
PY - 2023
Y1 - 2023
N2 - The general objective of this research is to determine the relationship between corporate social responsibility and job satisfaction in the marketing company of CALZADOS MARISOL S.A.C. in the city of Trujillo, 2022. It had a descriptive and correlational methodology, as validated instruments, a questionnaire was used, for data analysis the Central Tendency, Dispersion and Shape Measures were used. In addition, it was carried out with Excel and SPSS V.27 for data processing. The sample is 38 collaborators. The main result was obtained in the analysis of the Pearson correlation coefficient of Corporate Social Responsibility and Job Satisfaction takes a value of 0.716, so there is a direct and determining relationship between the variables analyzed, by a 99% significant test. trusted. And it is concluded that it is advisable to strengthen CSR in the company since from what has been studied it is proven that it will bring future joys for the company. Likewise, the economic references such as bonuses, incentives, gratuities, as well as the faithful fulfillment of the payments on the dates stipulated in their contracts; directly infers the job satisfaction of the company's employees; as long as it does not affect the lasting profitability of the organization over time.
AB - The general objective of this research is to determine the relationship between corporate social responsibility and job satisfaction in the marketing company of CALZADOS MARISOL S.A.C. in the city of Trujillo, 2022. It had a descriptive and correlational methodology, as validated instruments, a questionnaire was used, for data analysis the Central Tendency, Dispersion and Shape Measures were used. In addition, it was carried out with Excel and SPSS V.27 for data processing. The sample is 38 collaborators. The main result was obtained in the analysis of the Pearson correlation coefficient of Corporate Social Responsibility and Job Satisfaction takes a value of 0.716, so there is a direct and determining relationship between the variables analyzed, by a 99% significant test. trusted. And it is concluded that it is advisable to strengthen CSR in the company since from what has been studied it is proven that it will bring future joys for the company. Likewise, the economic references such as bonuses, incentives, gratuities, as well as the faithful fulfillment of the payments on the dates stipulated in their contracts; directly infers the job satisfaction of the company's employees; as long as it does not affect the lasting profitability of the organization over time.
KW - corporate social responsibility
KW - job satisfaction
KW - philanthropic
KW - society
UR - http://www.scopus.com/inward/record.url?scp=85172387484&partnerID=8YFLogxK
M3 - Contribución a la conferencia
AN - SCOPUS:85172387484
T3 - Proceedings of the LACCEI international Multi-conference for Engineering, Education and Technology
BT - Proceedings of the 21st LACCEI International Multi-Conference for Engineering, Education and Technology
A2 - Larrondo Petrie, Maria M.
A2 - Texier, Jose
A2 - Matta, Rodolfo Andres Rivas
T2 - 21st LACCEI International Multi-Conference for Engineering, Education and Technology, LACCEI 2023
Y2 - 19 July 2023 through 21 July 2023
ER -
