Responsabilidad social y sostenibilidad desde la perspectiva del cliente en un hotel de Lima Perú

The objective of this research was to determine the relationship between Corporate Social Responsibility and Sustainability from the perspective of the client of a hotel in Miraflores in the year 2023. Methodologically, the study had a quantitative approach, non-experimental, cross-sectional and simple correlational design. The sample consisted of 80 customers of a hotel in Miraflores. The direct or face-to-face interview technique was used to collect information by means of a questionnaire for each variable validated by experts in the field. The Cronbach's Alpha 0,91 obtained indicates a high statistical reliability. The results confirm that there is a positive and significant relationship between Corporate Social Responsibility and Sustainability, by means of Spearman's test, the significance of which is < 0,001 with a correlation coefficient of 0,636. It is concluded that the proper business management of the hotel implemented in 4 dimensions: ethical, philanthropic, legal and economic related to sustainability, generate competitiveness, raise the corporate image, contribute to environmental conservation, attract more customers achieving a return of higher profits.