Trust in E-Commerce and Its Impact on the Purchase Intention of Consumers in MSME Stores in Chiapas - Mexico

Elizabeth Emperatriz García-Salirrosas, Rafael Fernando Rondon-Eusebio, Jorge Alberto Esponda-Pérez

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

3 Scopus citations

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Psychology

Economics, Econometrics and Finance

Neuroscience