Factores que determinan el comportamiento saludable de los consumidores. Una revisión sistemática entre el 2013-2022

Angel Agustín Guarniz Cruzado, Osmar Severo Huamán Cuadros, Jorge Alberto Vargas Merino, Miguel Humberto Panez-Bendezú

Producción científica: Capítulo del libro/informe/acta de congresoContribución a la conferenciarevisión exhaustiva

Resumen

The objective of this study is to identify the factors that determine the healthy behavior of consumers of organic products and their supply, taking as a reference various systematic studies in recent years at a global level. The information sources used were important scientific databases such as Scopus, Ebsco, Proquest, Dialnet, Redalyc and Scielo. The following methodology was used: the type of research is a systematic review. The techniques used are the analysis, contrast, comparison of data and informative ideas for the variables established in this report. The development of the results demonstrates the analysis of the information and the collection of the systematic articles. It is concluded that within the scientific literature, consumer behavior is a highly amplified concept, which contradicts opinions regarding authors, this produces a comprehension bias. It is deduced that there are five factors that determine healthy behavior in the consumer, which intervene in the lifestyle, purchase process, customary experiences, among others. These are concluded in the following: sociocultural, socioeconomic, environmental, ethical, and external communication (marketing) factor.

Título traducido de la contribuciónFactors that determine the healthy behavior of consumers. A systematic review between 2013-2022
Idioma originalEspañol
Título de la publicación alojadaProceedings of the 21st LACCEI International Multi-Conference for Engineering, Education and Technology
Subtítulo de la publicación alojadaLeadership in Education and Innovation in Engineering in the Framework of Global Transformations: Integration and Alliances for Integral Development, LACCEI 2023
EditoresMaria M. Larrondo Petrie, Jose Texier, Rodolfo Andres Rivas Matta
ISBN (versión digital)9786289520743
EstadoPublicada - 2023
Evento21st LACCEI International Multi-Conference for Engineering, Education and Technology, LACCEI 2023 - Buenos Aires, Argentina
Duración: 19 jul. 202321 jul. 2023

Serie de la publicación

NombreProceedings of the LACCEI international Multi-conference for Engineering, Education and Technology
Volumen2023-July
ISSN (versión digital)2414-6390

Conferencia

Conferencia21st LACCEI International Multi-Conference for Engineering, Education and Technology, LACCEI 2023
País/TerritorioArgentina
CiudadBuenos Aires
Período19/07/2321/07/23

Palabras clave

  • Healthy behaviour
  • healthy consumer
  • input perception
  • organic products
  • purchase intention

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